Do your clients truly understand what you are trying to communicate when presented with a treatment plan? Do their eyes glaze over when they see the cost associated with the services you are recommending?
Sticker shock is a huge concern in the veterinary profession. Learn some techniques for developing and presenting your treatment plans in a manner that will improve your acceptance rate and allow you to provide the medical care your patients need.
Free registration for Premium members and Evidence Based Update subscribers
http://vetvine.com/article/181/evidence-based-update-subscriptions). Basic Member Fee: $36
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